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Introducing Tie Davidson

Owner and Founder
Tie Davidson is a prominent figure in Affiliate Marketing, boasting 20 years of expertise in managing affiliate programs, recruiting publishers, and building strong partnerships. His vast knowledge has propelled numerous businesses toward success through innovative solutions.
In 2013, while residing in the beautiful city of Santa Barbara, CA, Tie took charge of the Affiliate Channel Sales team at Tapjoy, a leading player in mobile gaming. In a remarkably short period, Tie transformed the team into a high revenue-generating business unit for both domestic and global teams. He also found early inspiration for Black Phoenix Interactive, LLC.
Tie moved to New York City in 2019, and shortly after, accepted an unusual opportunity in the Web Accessibility space. COVID-19 caused traditional businesses to shift to online stores and social media platforms. ADA compliance (American with Disabilities Act) required online businesses to provide digital accommodations for users of all abilities. Tie was contracted by a SaaS-based accessibility platform to assist in product sales, while simultaneously building out a proprietary reseller/referral marketplace through agency and affiliate partnerships.
Tie joined the Partnerships Team at TUNE (formerly HasOffers) in 2021, and was a key stakeholder in product development and partner recruitment strategy. When the new partner marketplace officially launched in 2023, Tie was tasked with contract negotiations, onboarding, enablement, and management of all publishers accounts.
Known for his innovative strategies and unwavering commitment to partner support, Tie is dedicated to achieving results and fostering strong partnerships in the ever-evolving digital landscape. He is regarded as an industry legend at trade shows such as Affiliate Summit, PI Live Miami, and FinCon. Tie has also mentored many emerging talents who have ascended to key roles in leading companies within the industry.
Join him in unlocking the full potential of affiliate marketing.
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